The Brands

Safe n Beautiful changes the way that you think about nail polish. Our brands use nature-based lacquer and the best of all they wash off with water anytime!


Safe ‘n’ Beautiful products is the perfect way to get a manicure in the most natural way.


Safe ‘N’ Beautiful PC. was created in 2011 by Jeanette Sklivanou, a mother whose personal commitment to natural cosmetics and her concern for appropriate children’s play products led her to launch flagship product, Snails®, the same year. They are the world’s first Kid’s washable nail polish and No 1 in sales worldwide.

As a relatively young company established 10 years ago, Safe ‘N’ Beautiful has enjoyed resounding global success. Already the company exports to 79 countries around the world and those export partnerships are poised to grow. Safe ‘N’ Beautiful has also won esteemed industry recognition as Greek Export Award winner in 2014, 2015, 2016, 2017 and 2019.

Snails, Rose Peel Off and S’N’Bio ranges are available online, in duty free outlets, pharmacies and in over 5.000 stores worldwide.

Safe ‘N’ Beautiful PC. as a visionary European cosmetics pioneer manufactures today internationally renowned, innovative and premium cosmetic brands for both children and adults.

about snb